PANDA EXPRESS
AB WORLD was named the Agency of Record in 2020 for Panda Express in Japan. Panda Express is one of the world’s largest Asian restaurant brands in the world with over 2,500 locations worldwide in 12 international markets. Working in tandem with the U.S. team, AB WORLD oversees all marketing, social media, digital growth, experiential, influencer marketing and advertising campaigns for the Japanese market.
Digital and Social Media Marketing Digital
Influencer Marketing
Localization Strategy
Content Creation
Campaign Management